Tips for Hosting A Successful Launch Party

Hosting a successful launch party for your direct sales business.

When you first start your direct sales business, one of the hardest parts is booking your first few parties. One of the best ways to reach out to friends and family for help is through a launch party and lets be honest, if you love the product enough to signup to sell it, they probably already know all about it!

Here are my top 5 tips for having a successful launch party for your direct sales business:

1.  Who To Invite:  The fear of no one showing up to your party is a fear everyone has. We all want our direct sales business to be successful and to have that, we start by reaching out to the people in our lives. Your FRANK list will be your go to when it comes to booking your launch party for your direct sales business. Take some time and create a list of your Friends, Relatives, Acquaintances, Neighbors, and the people you know through your Kids. Once your list has been made, reach out to them 2-3 different ways. A lot of times we will rely on social media alone, but we have to remember that not everyone we know will be active there. Follow up your invite with text messages or email to make sure you are reaching all of your potential guests.

2.  Timing:  When planning your launch party, plan for it to be shortly after you get your direct sales starter kit. Don’t wait till you have your starter kit to setup your party. Pick your time and date as soon as you signup to be a direct sales consultant. Also, consider having multiple party options so you can reach more people. Some suggestions would be, a week day while kids are in school, a week night so people can come over after they get off work, and a day during the weekend. It is not necessary to do multiple launch parties, but this is a great way to extend your reach.

3. Presentation: When going over your direct sales business presentation, don’t forget, this is your launch party. Use your note cards, put out reminders for booking seeds, and have some fun! If questions come up and you’re not sure how to answer, don’t worry, you can just explain that you are new to the business and that you will find out the answer. Most people will be more than understanding!

4. Bookings: Your goal should be to book 6 parties within your first 45 days of being a consultant. One of those will be your launch party, but the rest should come from your FRANK list. The beginning of your direct sales business is an exciting time and people are going to want to support you. Reach out to your friends and family and ask them to do you a favor by hosting a party. Your direct sales business is built on bookings and building relationships so keep your party fun and relaxed so other will see how easy it is for them to have a party of their own.

5. Followup: Followup is the key to success in your direct sales business. Whether you are following up with potential party guests, bookings or purchases, the your business relies on your followup. If you don’t followup, you could be leaving money and party bookings on the table.

You can find more tips for your direct sales business here on and through my Podcast. To join my team, contact me or signup here.

About the Author:

Kris Carlson is an Independent Sales Consultant and Senior Executive Vice President. After hearing about Norwex from a friend in Minnesota and finding out about the Norwex mission and product line, she saw the opportunity to provide for her family, reduce the chemicals in her own home while saving money and time, and share with others how they could do the same. After much success in her home state of Minnesota, Kris relocated her family to North Carolina in 2013 to bring the Norwex message to a new area. Her team has grown to over 15,000 in six years and continues to grow. Kris is the 2015 and 2016 recipient of the Norwex award for #1 Group Leader and #1 Recruiter in the United States. If you are looking to buy, host an event or become a Norwex consultant, I can help! I am currently located in North Carolina, but my service area is throughout the entire us, including Alabama, Alaska, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Hawaii, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, And Wyoming. Feel free to contact me for more information.

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